LOS ANGELES- OCT 26, 2012- Profiles in History, run by Joe Maddalena, is proud to announce that an authentic piece of the original 1923 “HOLLYWOOD” sign reborn as a five foot “H” work of art depicting Marilyn Monroe and Jane Russell from Gentlemen Prefer Blondes by artist Bill Mack is going up for auction this December at Profiles in History. The piece will be a part of Profiles in History’s December 15 & 16 Hollywood Auction.
For nearly 90 years, the iconic Hollywood Sign has overlooked the birthplace of American Cinema and become a permanent cultural icon in the USA. In 1923, a prominent group of investors built the world’s largest sign for their new development property. The letters of the sign spelled “HOLLYWOODLAND”. In 1949, the City of Los Angeles agreed to preserve the sign and the last four letters were removed, and, for the first time, the sign simply spelled “HOLLYWOOD”. By 1978, the original Hollywood sign was in a state of disrepair. It was taken down and put into storage, to be replaced by the sign that stands in the Hollywood Hills today.
In 2007, renowned artist Bill Mack bought the historic sign and began infusing it with new life by transforming it into one-of-a-kind works of art. This stunning artwork, The Gentleman’s H, is a mixed media, acrylic and oil depiction of Marilyn Monroe and Jane Russell from the classic film Gentlemen Prefer Blondes. In its creation, three sections of the original Hollywood sign panels were first configured into a proportionally correct “H” and mounted on to metal tubing. Artwork measures 60 x 42 in. (outer frame dimensions are 68 x 50 in.) A remarkable piece of art created from one of the most recognized monuments of the 20th century, symbolizing the best from Hollywood’s Golden Age.
It is estimated to fetch $150,000 – $250,000.
ABOUT PROFILES IN HISTORY
Founded in 1985 by Joseph Maddalena, Profiles in History is the world’s largest auctioneer & dealer of original Hollywood Memorabilia, historical autographs, letters, documents, vintage signed photographs and manuscripts. Born into a family of antiques dealers in Rhode Island, Joseph “Joe” Maddalena learned early on how to turn his passion of collecting historical autographs into a career. Upon graduation from Pepperdine, Joe pursued his passion to become a full-time dealer of historical documents, and opened his first office in 1985. Profiles in History has held some of the most prestigious and successful auctions of Hollywood memorabilia and own virtually every Guinness Book record for prices of original screen-used memorabilia. Highlights from their previous auctions include the “Cowardly Lion” costume from The Wizard of Oz ($805,000); Steve McQueen’s “Michael Delaney” racing suit from Le Mans ($960,000); From the history-making Debbie Reynolds Auction in June 2011, Profiles in History sold the Marilyn Monroe “Subway” Dress from The Seven Year Itch for $5.52M and the Audrey Hepburn Ascot Dress from My Fair Lady for $4.44M. In February 2012, Profiles in History arranged the sale of a pair of Judy Garland screen-used Ruby Slippers from The Wizard of Oz to the Academy of Motion Picture Arts & Sciences. In addition, Joe Maddalena is the star of Hollywood Treasure, which just ended its second season on Syfy. Hollywood Treasure takes viewers into the fascinating world of showbiz and pop culture memorabilia. For more information visit www.profilesinhistory.com